Australian Grocery Buying Trends

For a decade we’ve been tracking grocery buying trends, influences and consumer preferences across Australia. We produce an annual “Shopper Diary” report to share with our clients.

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2021 Consumer Survey

In 2021 we produced our first report exploring consumer behaviour, influences and preferences in a number of product and service categories. They include Consumer Electronics & Appliances, Motor Vehicles, Utilities & Telecommunications and Financial Services. 

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Product Development & Acceptance

Highly targeted and strictly controlled; Real life product road tests have proven invaluable in product development and planning. Often we’ve uncovered insights, identified USPs and solved problems that have eluded traditional research methods.

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Bespoke Client Research

We’ve worked with clients on a number of bespoke projects right along the product life cycle, including branding, positioning and even distribution planning. We’re often faster and cheaper than traditional research methods.